Wells Fargo Grosses Millions After Sales Training

Wells Fargo Grosses Millions After Sales Training

San Francisco-based bank Wells Fargo & Co. may be one of the country's largest financial institutions, but the company doesn't rest on its laurels. Through a program known as Planet Wholesale, sales partners are provided with training sessions to learn abut products in other departments and cross-sell them. Attendees of these sessions generated 462 cross-sells and $5.5 million in revenue.